Brainwave entrainment is a colloquialism for such 'neural entrainment', which is a term used to denote the way in which the aggregate frequency of oscillations produced by the synchronous electrical activity in ensembles of cortical neurons can adjust to synchronize with the periodic vibration of an external stimuli, such as a sustained acoustic frequency perceived as pitch, a regularly repeating pattern of intermittent sounds, perceived as rhythm, or of a regularly rhythmically intermittent flashing light.
Beta brainwaves are next highest in frequency after alpha waves, occurring at 13 to 30 hertz. Beta brainwaves are what we experience every day as we are awake and using our analytic mind. Beta brainwaves are needed for concentrating on mental tasks, and when they are present for too long of a time, they lead to stress, anxiety, and even paranoia. Most people do not have trouble achieving beta brainwaves and in fact suffer from spending too much time in beta brainwave patterns. However, those with attention deficit disorder (ADD) who have problems focusing their attention can benefit from learning how to achieve and remain in beta brainwave states for longer amounts of time.
The Neuro Programmer website, as is typical, is full of testimonials and vague references to research. I tried to track down the research they referenced, but could not find anything published or peer-reviewed by the authors named or on the subjects indicated. For example, they cite one study by Thomas Budzynski, but the only thing published by him that is listed on Pub Med is a small study on biofeedback published in 1969. The 1999 study they reference is not listed. Also – Budzynski has connections to another company – Theta Technologies – which sells similar technology.  (The exact nature of his connection is not clear, he was at least a consultant. He is also listed as the director of research for another company, Synchromed, LLC.)  This looks like just another in-house worthless study to support the marketing of a product.
The huge problem will all such studies is that there is a clear placebo effect on any kind of mental performance whenever the subject is observed. Do any intervention, then measure performance, and the intervention and measurement are likely to cause an increase in effort and attention which will increase performance. This generic “placebo” effect needs to be factored out of any such study by proper blinding and controls in order for the results to have any meaning at all.

At any rate, I am enjoying the product immensely. I’m keeping a journal in which I’m recording my thoughts & observations as well as memory and cognition scores just as a sort of completely unscientific pet project, out of curiosity. So far, I’ve benefited from being better rested and more focused as a result of your product and that alone is worth the price of admission but I hope to be able to show that over an extended period of time, EquiSync can also improve working memory, cognition, &etc. I’ll be sure to share the data I collect with you if I get anything of statistical significance.
I have also noticed that during my morning meditation session (I use the product twice daily – once in the morning and again at night), I’m able to almost instantly reach extremely deep levels of relaxation. In fact, within minutes I lose all sensation in my extremities. This is exactly like yogic meditation’s pratyahara, or sense withdrawal, state. It’s really quite remarkable that I could get that relaxed that quickly. This process usually takes me anywhere between a half an hour and an hour and a half. With EquiSync, I reach the same state in literally 2 to 5 minutes!
Many psychologists, doctors, teachers, and other professionals have endorsed the technology while personally taking advantage of the limitless benefits that accompany EquiSync's precisely designed brainwave synchronization/ entrainment technology. It is such a profound field of study that many of the metaphysical benefits, those beyond our current scientific measure and technological & philosophical understanding, have yet to be discovered.
There is a solution, which, although you may not have heard about it, has been around (and scientifically tested!) for decades now. By using binaural beats, you can ease your brain from its active state into a more restful state simply by listening to a different frequency wavelengths of sound in each ear. Because two different wavelengths are entering through two different entrances (your ears), that difference is perceived as a “beat” (though it may sound like a warble to some) that resonates at the frequency equal to the difference. The brain will entrain (match) itself to the beat produced by the difference in wavelengths. If the difference between the two wavelengths is less than seven hertz, your brain will fall into a state of deep relaxation, also known at the theta range.
Because the brain filters and interprets reality in a split-brained way, we tend to see things as separate and opposed, rather than as connected and part of the oneness spoken of by the great spiritual teachers (and, in the last few decades, by quantum mechanical physicists). Thus, at a deep level, the dual structure of our brain, in conjunction with brain lateralization, predisposes us to see and experience ourselves as separate from, and often in opposition to, the rest of the world—instead of experiencing the elegant interconnectedness between us and everything else. Our childhood associations and programming build on this inborn tendency by training us to seek this and avoid that, to move toward pleasure and away from pain, to do good and not bad, and so on. The greater the lateralization in the brain, the greater the feelings of separation—and the greater the feelings of separation, the greater the fear, stress, anxiety, and isolation.
This incredible app which you  not only has over 3 hours of meditations valued at $200, the technology utilized is unlike anything else on the marketplace. The heartbeat synchronization augmentation gives you a completely immersive experiencing, tuning in to your body’s natural rhythms. It gives you the best binaural music on the market. Fully customizable, you can base your meditation on your mood, goals and timeframe. This is the perfect app for a deep, introspective experience.
Brain Wave Entrainment is any procedure that causes one's brainwave frequencies to synchronize with a periodic stimulus (sound, vibration or light) having a frequency corresponding to the intended brain-state (for example, to induce a trance, dreams, sleep or relaxation.) It is also called the Flicker-response because of how staring at a campfire or the flickering of a burning candle can lull you into a state of calmness and serenity. There was an extensive article on this phenomenon by Gerard Oster in Scientific American in 1973. It may sound novel, but in many ways, this is old tech.
Brainwave entrainment through audio can be triggered through a variety of techniques, including binaural beats, isochronic tones, monaural beats, and modified audio tracks. The brainwavetones are embedded into the audio and the listener is unaware of their presence. He or she simply enjoys the audio track as a pleasurable listening experience, while the various tones generate frequencies in a way that encourages the brainwaves to respond and “get in step.”
Theta brainwaves are next highest in frequency above delta and are especially important for many people using brainwave entrainment and meditation because theta waves are at a threshold, forming a link between wakefulness and the subconscious mind. Theta waves bridge between our awake self and the creative and insightful understandings from below our conscious awareness, and while they are not common in awake adults, they are normative for children under 13 years old. 
In the last two posts, I discussed some unusual ways in which some people respond to certain very ordinary sounds. In the case of ASMR, sounds like tapping, tearing, and popping can lead to tingling sensations associated with relaxation and even drowsiness. In the case of misophonia similar sounds, like swallowing and lip-smacking, can also cause a tingling sensation, but one accompanied by disgust and even rage. Binaural beats are a different kind of sound and many people report finding certain of them relaxing and even conducive to falling asleep.  Other people do not like them and after hearing them once never want to hear them again. 
Recent research at the University of Lisbon finally uncovered the reason for the 350 year-old mystery, finding that the resonance of sound is the mechanism for entrainment of swinging pendulums and ticking clocks, and it seems likely that the energy transferred by sound is also responsible for other observations of entrainment, including brainwave entrainment.
Studies have shown binaural beats may affect levels of dopamine, a hormone that plays a broad role in cognition and a particular role in creative thinking. This has scientists examining the possibility that binaural beats can be used to stimulate creativity. (If you’re looking to be more creative and innovative in your thinking, keep in mind that sleep itself is a powerful tool!)

Both brainwave entrainment and neurofeedback deal with brainwaves, but the similarity stops there. Entrainment pushes your whole brain into a pre-determined state, while neurofeedback teaches you how to move specific parts of your brain on your own. It is the differeence between forcing the brain into a given position, and skills building so you can move it there yourself. 
I can’t thank you guys enough for saving my life. I tell everybody I know about your guys. I love you guys. I word of mouth advertise and give my testimony to the power of your technology almost everyday. I am only 30 years old, but since I was 17 teen years old my life was a miserable roller coaster ride. I ended up being diagnosed with fibromyalsia, bipolar disorder, adhd, manic depression, sever anxiety, severe depression, chronic fatigue syndrome, and you name it. Because of your product, I have never felt better in my entire life. I can cope and manage and more. I can finally sleep a full night without tossing and turning waking to knots in my back and stomach. I can finally stand straight and tall without feeling like I have a pinched nerve in my neck. I have energy again, and a renewed passion for life!

I received my order on Mon. and have done 3 or 4 sessions of Equisync I. I just wanted to say I can already notice a difference in myself. I am much calmer and more clear thinking already in just 2 days. I don’t think it’s my mind playing tricks on me. Is this a common occurrence? Your product is great I can’t wait to try Equisync II and Equisync III.
The reason this rule of thumb is so useful is because there is a huge market for simple answers. A genuine elegant solution (one that accomplishes more with less) is highly valuable in the marketplace. We are used to technology delivering new easy solutions to previously difficult tasks. While most improvements are incremental, there are occasional breakthroughs that transform our lives.

These are very similar to binaural beats, except that instead of the audio being fed through two different channels containing two different tones, monaural beats put both tones together on a single channel. The difference is that instead of your brain producing the effect of cancelling out the wave and producing the low frequency beat, it instead mixes in the air where it is perceived by the ears, with no brain processing involved.
You’ve heard me talk before about how sound can make a difference to sleep. Patients often tell me that they fall asleep to relaxing music, they seem to find it really helps them let go of active thoughts and quiet their mind—which, like yours probably does, tends to race from one thing to the next all day long (aka I can’t turn off my brain syndrome).
Thanks for your compliment on my article. 🙂 There are some frequency lists which reference and quote some links to metabolism, but I don’t know how effective or reliable that information is. One of the good things but also a drawback of this technology is how accessible it is to use and create tracks. That makes it unattractive for big companies to invest in large-scale research because it’s hard to patent and protect any product they produce based on the research. As soon as they released the frequency data, people like me would produce free videos and cheap MP3s to utilise the research, so they wouldn’t be able to get a good return on their research investment. So to try and gain some insight into what is working for people, at the moment, we are relying upon assessing anecdotal feedback in many areas. Before buying any products/tracks for increasing metabolism, I would look for and try out free videos on YouTube first, to try and gauge how those particular tracks and frequencies work for you.

Regarding split hemisphere isochronic tones. Think of this as two separate isochronic tones tracks playing independently of each other, one playing in one ear and the other one in the opposite ear. Better still, imagine someone playing and recording a drum beat at a rate of 5 taps per second (5Hz – 5 cycles per second). Then a separate recording of a drum beat is made at a rate of 10 taps per second (10 Hz). You then make an audio track where the left ear/channel hears the 5 drum beats recording and the right ear/channel hears the 10 beat recording. With headphones on, each ear can only hear each respective drum beat and not the other. So you are hearing two different beat recordings at the same time, but it’s different in each ear. A split hemisphere isochronic tones track works just the same. You hear two beats at the same time, not two tones as with binaural beats that create a single beat, but two different speeds of beats in each ear. This is what enables you to stimulate and influence each side of the brain with a different frequency of beat. Binaural beats can only stimulate and influence a whole brain effect using a single beat.
Entrainment is a phenomenon seen is a wide variety of different natural circumstance. In the field of chronobiology, the study of biological rhythms in living organisms, entrainment is the synchronization of a circadian rhythm with the rhythm of an external pattern, such as the synchronizing of women’s menstrual cycles with the phases of the moon or with one another in a group.
Because of others observing all of this I have been able to send you several customers and will very likely be sending you more… I am part of a large spiritual community and this would help tremendously in spreading the word of EquiSync. I also believe your product would be of great benefit to Hospice and nursing home patients of which there is a very large number here in Florida -aka- God’s waiting room.
♥ I found the Binaural Beat Machine to be my #1 focus tool. I have ADD/ADHD and am too easily distracted when I really want to focus. I turn on the binaural beats using the 16b preset for focus and turn down the volume so it's just barely present to my ear. I couple it with some classical music and am able to focus on what I want for extended periods. This literally has changed my life. Thank you!!
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